Clinicco and METRO Cash & Carry - "Together, closer to your heart"

Clinicco Hospital of Cardiology in Brasov, in partnership with METRO Cash&Carry Brasov, organises the “Impreuna mai aproape de inima ta” campaign (Together, closer to your heart) aiming to support and promote prevention, the protection and health of the heart. The campaign takes place in the METRO supermarkets of Brasov between May 4, 2015 (National Heart Day) and September 29, 2015 (World Heart Day).


Statistical data show that, at the present, cardiovascular diseases represent the main cause of mortality at international level, Romania ranking 3rd, with over 62% of deaths caused by cardiovascular diseases.

The most important risk factors associated to cardiovascular diseases are heredity, age, smoking, obesity, sedentary lifestyle, high cholesterol, stress, psychosocial factors, and such diseases as high blood pressure or diabetes mellitus.


In this context, the campaign is dedicated to informing the citizens about the prevention of cardiovascular diseases and the protection and health of the heart by taking the following actions:

  • Special information on the product shelves in the METRO Brasov 2 supermarket ("Follow the shape of the heart")
  • Workshops on topics related to the health of the heart, to healthy lifestyles, prevention, protection and risk factors
  • Free measuring of the blood pressure and counselling every Thursday, between 10 a.m. and 1 p.m. at the special stand set in the METRO 1 and 2 supermarkets in Brasov City.

The participants will also receive a 10% discount coupon for cardiological examinations and investigations in the Clinicco specialty ambulatory clinic in Brasov.

"Health is the most precious asset that we must take care of. The campaign entitled "Together, closer to your heart” has a very precise objective: to be closer to people and to draw their attention on the fact that the health of the heart starts by adopting a healthy diet and the adequate physical exercises, by avoiding smoking and by constantly monitoring the blood pressure. We hope this information campaign on the protection and health of the heart will help people become aware of the importance of cardiovascular prevention in their social and medical life. We intend to get involved in as many such projects as possible because we support the health of the heart. We would like to thank the METRO Company for its open-mindedness and the support it gives to the projects dedicated to the prevention of cardiovascular diseases and to the patients with a heart condition." Dr. Mihai Ursu, the Head of Department and primary care physician of interventional cardiology at the Hospital of Cardiology in Brasov declared.

"The support of METRO Cash&Carry Romania of the project “Together, closer to your heart" represents a natural and significant step in our company’s effort to get involved in the lives of local communities. Moreover, through the activities that are carried out in our supermarkets, we stand beside the Clinicco Hospital of Cardiology in Brasov because we intend to develop this extremely important initiative. We are confident that our customers will appreciate this approach and will enjoy all the benefits granted within the framework of the program. Moreover, together with the specialists from the Clinicco Hospital of Cardiology we can offer our customers moments that will allow them to become aware of the importance of cardiovascular prevention and, more than that, to appreciate health as being “vital”, Alina Tamplaru, Head of Corporate Communications METRO Romania declared.

Information on the organisers

About Clinicco Hospital of Cardiology in Brasov

Located at the very heart of Brasov City, CLINICCO private hospital is specialized in interventional cardiology, electrophysiology and implantable devices, and cardiovascular surgery.

Advantages: exceptional physician teams, last generation implantable devices, modern surgical and anaesthesia techniques, strict hygiene rules, exceptional hospitalization conditions, European hospitalization standards at fair prices.

CLINICCO Hospital has been licensed by the Romanian Ministry of Health since 2009 and it also has the authorization of the Directorate of Public Health and the assessment of Brasov County Department of Health Insurance with which it has entered a contract both for hospitalization services and for the disbursement of certain medical materials under the National Health Programs.

About METRO Cash & Carry Romania

METRO Cash & Carry is represented in 26 countries with more than 750 cash & carry supermarkets. With over 117,000 employees around the world, the company has made sales of 31 billion € in the 2013/2014 tax year.

METRO Cash & Carry is a division of the METRO GROUP, one of the world trade leaders. In the 2013/2014 tax year, the sales of METRO GROUP reached the amount of 63 billion €. The company has approximately 250,000 employees and it operates about 2,200 locations in 30 countries. The performance of METRO GROUP relies on the force of its sales divisions that operate independently on the market: Metro/Makro Cash & Carry – the international leader in self-service wholesale trade, the Real, Media Markt and Saturn hypermarkets – leaders on the European market of electronic and electrical appliances, and the Kaufhof Gallery universal stores. Additional information on

METRO Cash & Carry Romania is part of METRO Cash & Carry International and it was launched officially in Romania in October 1996 through the opening of the first distribution centre in Bucharest. Nowadays, the network comprises supermarkets in 24 different cities. The national distribution of the METRO Romania supermarkets is as follows: 5 supermarkets in Bucharest, 2 in Brasov, Constanta and Timisoara, and 1 in all of the following cities: Cluj, Bacau, Iasi, Craiova, Baia Mare, Pitesti, Galati, Ploiesti, Oradea, Sibiu, Suceava, Tg. Mures, Arad, Deva, Braila, Satu Mare, Piatra Neamt, Buzau, Targoviste and Turda. Additional information on:

Contact details for any additional information:

  • Mihaela Gabor Naidin - Marketing Manager
  • Hospital of Cardiology and Cardiovascular Surgery
  • 500059 Brasov, Romania, St. Scolii 8
  • Tel: +40-268-401203, Fax: +40-268-401206
  • Mobile: +40-729-500001